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__ all short sentences and paragraphs (more reader friendly)
__ lots of "white" space (more appealing)
__ graphics (makes site more interesting and entertaining)
__ links (widens reader interest)(boosts search engine ranking)
__ search engine listings (so people can find your site)
__ "banner" at top (makes home page look professional)
__ contact info (at least a valid email address)
__ About Me or About Us info (makes it more credible)
__ privacy policy (adds credibility; spam policy etc)
__ website mission statement (defines ethics and purpose of your site). For more info go to http://thecooltool.tripod.com
With these 10 website basics your site can be more professional looking, more appealing and more credible. And, as a result, you can expect to get a more positive response to your website and your website content.
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